How a Benefits Call Center can strengthen your employee benefits strategy

As an employer, you want your employees to feel valued and supported. One way to do this is by offering a comprehensive benefits package that meets their needs, including COBRA administration. However, managing a benefits program can be complex and time-consuming, especially if you have a large workforce. This is where a benefits call center can help.

A benefits call center is a team of licensed insurance professionals who are available to answer your employees’ questions about their benefits package. Whether it’s help with understanding which plan might be the best fit based on unique health circumstances, questions about how to use their health insurance coverage or if something is covered by their plan — and everything in between — these benefits professionals can provide the support and personalized guidance your employees need.

There are several advantages to using a benefits call center:

  1. Personalized support (that scales!): By integrating a call center into your benefits strategy, you can ensure that all employees have the option to receive the individualized support that they may need when electing their benefits. This will free up time for your HR team in a major way, without dropping the employee anywhere on their benefits journey.
  2. Expert knowledge: Call center professionals are licensed and trained to handle a wide range of benefits-related questions and concerns. They can provide accurate information to your employees to ensure they fully understand their benefits and how to use them. When employees actually understand the benefits that are being offered to them, they’re much more likely to see the value in them.
  3. Improved employee satisfaction: Call center professionals are available to answer your employees’ questions at any time (not just at open enrollment), making it easy for them to get the information they need. Many call centers will give your employees the option to call, email, or schedule an appointment to meet one-on-one with a licensed benefits counselor. When your employees have access to a dedicated resource like this, they are more likely to feel supported and valued by your company. This can lead to improved morale and increased retention rates.

A benefits call center can be a valuable resource for both employers and employees. It can help to streamline the benefits management process for HR, while providing your employees with the support and information they need to fully understand and utilize their benefits.

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